Example of a great pest control web design for Westside Pest Control.
If you run a pest control business, you know that one of the biggest struggles to keep afloat is reaching the very people who need your services. Extermination is something that can’t necessarily be sold online. What that means is that you must reach people who are in your area and a little bit beyond.
Years ago, the best way to reach the locals was through radio and newspaper ads. However, these days most people aren’t listening to the radio or reading newspapers. This means you must turn to the internet to get your customers.
Believe it or not, even pest control companies must have a great website in order to attract and keep new clients. If you’re not familiar with the world of websites, don’t fret. Lots of people are still wading the waters and need to know why a great website will help their bottom line in the long run.
It’s important to look professional at all times of the day. Not just when you arrive on the job – although that’s definitely important too – but online as well. The image you present to the community will either make you or break you in this business.
If you can’t design your own website, or have anyone on your staff who can do it, then it’s highly recommended that you pay a one time fee for a professional to come in and create a beautiful, easy to use website for your prospective clients to get to know you through – and maybe even call your services!
Information At Their Fingertips
Websites shouldn’t just look professional. They should also impart vital information about your business, such as your rates, where you go, the chemicals you use (or don’t use,) waiting time, and contact information. You want your customers to not only go, “Wow, this is a sleek website,” but also find ways to call/e-mail you so a lifelong business relationship can start.
Save Money On Marketing
We’re not saying you should give up on the newspapers and radio campaigns, but having a great website that is marketed well online can save you money on the other stuff that isn’t giving you as great of a return.
No matter how old your business is, it behooves you to join the digital age and have a great website that customers will want to come to again and again. Professional, easy to use, and full of great information should be your mantra.
Thank you to Westside Pest Control for allowing us to use their site as an example. You can have a look at the website yourself at westsidepestcontrol.com